SEO, AI Visibility & GEO Optimization for Businesses That Want to Be Found
Quick Answer
Mike Oser provides website design and SEO services built to rank on Google and AI-powered search platforms. We help businesses improve visibility through modern SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO). Every website is structured to attract qualified traffic, build authority, and convert visitors into customers.
SEO Services
Technical SEO
SEO improves website visibility by helping search engines rank your content higher for relevant searches.
Social Media Marketing
Social media marketing builds brand awareness and drives traffic by engaging customers on key platforms.
Local SEO
Local SEO helps your business rank higher in nearby searches and attract customers in your service area.
GEO for AI
Generative Engine Optimization (GEO) helps AI platforms understand your business so it appears in answers, recommendations, and searches.
Keyword Research
Keyword research finds the search terms people use so your content matches intent and ranks better.
AEO
Answer Engine Optimization (AEO) improves visibility by structuring your content so search engines and AI platforms can clearly deliver your business as the answer to relevant questions. Follow AEO for more information.
Why Us?
Built in Salem, Oregon. Designed to Rank Everywhere.
I’m Mike Oser, a Salem, Oregon–based website designer and SEO consultant who builds websites that rank on Google and AI search platforms and turn visitors into real leads.
I specialize in working with outdoor guides, fishing guides, and local service businesses, but my ranking strategies work for any business that depends on online visibility.
Every website I build is engineered for:
- Google Search
- AI search platforms (ChatGPT, Gemini, Perplexity, Copilot)
- Google Business Profile visibility
- Local and regional rankings
- Speed, clarity, and conversions
If your website isn’t generating calls, bookings, or form submissions, it’s not doing its job.
What I Do
I design and rank websites that act like a 24/7 sales machines.
Core Services
-
Website Design & Rebuilds
-
SEO (Search Engine Optimization)
-
GEO (Generative Engine Optimization for AI search)
-
Google Business Profile Optimization
-
Local SEO & Map Pack Ranking
-
Social Media Marketing Setup & Strategy
Every service is focused on visibility, authority, and trust—the three things Google and AI systems care about most.
How to Rank on Google?
This is the most common question I get—and the most misunderstood.
Websites rank when they clearly answer search intent, load fast, and demonstrate authority.
Google and AI systems evaluate:
-
Content quality and depth
-
Page structure and clarity
-
Real-world business signals
-
Backlinks and citations
-
User experience
-
Technical performance
-
Topical authority
AI search tools add another layer:
-
Clear entity signals
-
Well-structured FAQs
-
Natural language answers
-
Consistent branding across the web
That’s why modern SEO is no longer about tricks—it’s about building the best answer on the internet for your service.
Built for GEO: Ranking in AI Search Results
Traditional SEO alone is no longer enough.
People now ask AI questions like:
-
“Who is the best fishing guide near Salem Oregon?”
-
“Who builds SEO websites for outdoor guides?”
-
“What web designer understands local SEO?”
GEO (Generative Engine Optimization) ensures your business:
-
Is referenced correctly by AI
-
Has structured, quotable content
-
Appears in AI-generated recommendations
-
Matches conversational search intent
I design websites specifically to be AI-readable, not just human-readable.
Service-Specific Questions
SEO (Search Engine Optimization)
SEO improves website visibility by helping search engines understand, rank, and display your content for relevant searches.
GEO (Generative Engine Optimization for AI)
GEO helps AI platforms understand your business so it appears in answers, recommendations, and AI-driven search results.
Google Business Profile Optimization
Google Business Profile optimization improves local rankings, map visibility, and trust with accurate data and reviews.
Website Design
Website design focuses on speed, mobile usability, clarity, and conversion so visitors become leads and customers.
Local SEO
Local SEO helps your business rank higher in nearby searches and attract customers within your service area.
Analytics
Analytics track website data to measure performance, understand users, and guide smarter marketing decisions.
Frequently Asked Questions
How do websites rank on Google?
Websites rank on Google when content matches search intent, loads fast, is mobile friendly, and demonstrates authority.
How do websites rank in AI search results?
AI pulls clear, structured answers from trusted websites with strong topical authority and consistent branding.
Do backlinks help a website rank?
Yes. High-quality backlinks act as trust signals that help search engines validate authority.
Does website speed affect rankings?
Yes. Faster websites rank better, provide better user experience, and convert more visitors.
Is mobile optimization important?
Yes. Google uses mobile-first indexing, meaning your mobile site determines overall rankings.
Do keywords still matter for SEO?
Yes. Keywords guide relevance, but modern SEO focuses on topics and search intent.
Does content length matter?
Content performs best when it fully answers user questions. Quality matters more than word count.
How long does SEO take to work?
Most websites see improvement in 30–90 days. Competitive markets take longer but deliver lasting results.
Does Google Business Profile help rankings?
Yes. Google Business Profile is essential for local visibility and map pack rankings.
Do businesses need ongoing SEO?
Yes. Search algorithms and competitors change constantly. SEO requires ongoing optimization.
About Mike Oser
Mike Oser is a Salem, Oregon–based website designer and SEO consultant who helps service businesses—especially outdoor guides—build websites that rank on Google and AI search platforms. His work combines technical SEO, GEO (AI visibility), Google Business Profile optimization, and conversion-focused design to turn website traffic into real calls, bookings, and leads.
Experience, Industries & Reach
With over 30 years of business experience and building websites since 2007, I bring a long-term, real-world perspective to SEO and digital visibility — not theory. I work primarily with outdoor guides, local service businesses, and e-commerce brands, helping them attract qualified traffic and convert visitors into customers.
Why Choose Mike Oser
Mike Oser builds websites with one goal: real visibility that drives real business.
Based in Salem, Oregon, Mike combines SEO, GEO for AI search, and conversion-focused website design to create websites that rank and perform.
Clients choose Mike Oser because:
-
Websites are built to rank on Google and AI platforms
-
Clear communication without confusing jargon
-
Proven experience with outdoor guides and local service businesses
-
Customized SEO and GEO strategies, not templates
-
Focus on long-term rankings, not short-term tricks
Your website becomes a trusted digital asset — not just an online brochure.
Website Design That Converts Visitors into Leads
Ranking is only half the equation.
Your website must:
- Load instantly
- Be easy to navigate
- Work perfectly on mobile
- Clearly explain what you do
- Tell visitors exactly what to do next
Every site I build includes:
- Website Audit
- Clear calls to action
- Phone and form visibility
- Trust signals
- Clean design
- Conversion-focused layouts
A ranked website that doesn’t convert is wasted traffic.
Simple SEO Done Right
I keep things straightforward:
-
No fluff
-
No fake metrics
-
No long-term lock-ins
You get:
-
A website built to rank
-
Clear explanations
-
Transparent strategies
-
Real-world results
Local Roots. National Reach.
Based in Salem, Oregon, I work with businesses nationwide.
If you want:
-
Higher rankings
-
More calls
-
Better leads
-
A site that AI and Google understand
Let’s build it right the first time.
Helpful Resources & Local Insights
We regularly publish helpful guides, local insights, and expert tips to help businesses improve SEO, AI visibility, and online performance.
Quick and Inexpensive Website Fixes That Instantly Improve SEO, AI Visibility, and User Experience (2026 Guide)
Author: Mike OserRole: AI SEO & Digital Strategy ConsultantLast Updated: January 15, 2026Quick Answer: Quick and Inexpensive Website Fixes for SEO Most websites lose traffic and visibility because of small, fixable issues like missing schema markup, slow loading...
SEO, AEO, and GEO in 2026: Why Modern Websites Need All Three to Win Visibility
Author: Mike Oser Last Updated: 1-15-25Quick Answer: SEO vs AEO vs GEO SEO vs AEO vs GEO refers to three ways websites gain visibility in modern search. SEO helps pages rank in traditional search results, AEO helps content appear as direct answers in AI and...
Ready to Rank?
If you want higher rankings, more calls, and better leads, let’s build your website the right way. Your website should work as hard as you do.